VehiclesAxial

Axial

Axial is a maker of rock crawlers and rock racers, founded in 2005.1,2 It was based in Irvine, California, when Hobbico bought it in 2012, and passed to Horizon Hobby in 2018.2,3,4

VehiclesHistory and background

Founded
20051,2
Headquarters
Irvine, California, at its 2012 sale2
Company
Bought by Hobbico in 2012; passed to Horizon Hobby with Hobbico in 20183,4

Key models

Axial vehicles

About Axial

What it stands for

Axial's motto is "WE. BUILD. ADVENTURE." and it says it "has been building adventure ever since" its founding.1,10 It credits itself with taking rock crawling "from what some felt was a flash-in-the-pan trend to a long-lasting mainstream segment," and calls its 2007 AX10 "the first purpose-built rock crawler that delivered great looks, high performance, and durability."1,5

Known for

The first SCX10 created the 1.9 inch trail truck class and became its standard, drawing other makers into it over a run of more than six years.11 Axial followed it with the SCX10 II in 2016 and later the SCX10 III, and in 2019 took the same idea down to 1/24 scale with the SCX24.7,8

Product portfolio

Every Axial model is a four-wheel-drive crawler, and nearly all come ready to run, with the SCX10 III Wrangler Rubicon sold as a kit without electronics. Scales run from the 1/30 SCX30 and 1/24 SCX24 and AX24 through the 1/18 UTB18 Capra and 1/10 SCX10 II and SCX10 III to the 1/8 AXP8 Gilamon and 1/6 SCX6. Most carry licensed bodies from Jeep, Ford, Chevrolet, Dodge and Toyota. Brushed motors power most of the range; the SCX6, the RBX10 Ryft rock bouncer and the Yeti rock racer run brushless. The UTB10 and UTB18 Capra 4WS and the AX24 offer four-wheel steering.

Timeline

  1. 2005Axial is founded.1
  2. 2007The AX10, a purpose-built rock crawler.5
  3. 2012Hobbico buys Axial along with Arrma and Team Durango.2,6
  4. 2016The SCX10 II, first as a kit and then ready to run.7
  5. 2018Horizon Hobby buys Hobbico, taking in Axial and Arrma.4
  6. 2019The SCX24 Deadbolt, its first 1/24 scale crawler.8
  7. 2023The AX24 XC-1, a 1/24 crawler with four-wheel steering.9

Sources

  1. Axial, Meet the Team.
  2. LiveRC, Durango, Axial, and ARRMA sold to Hobbico, 10 January 2012.
  3. RC Car Action, Hobbico Acquires Axial, Team Durango And ARRMA, 9 January 2012.
  4. Horizon Hobby, The History of Horizon Hobby.
  5. Axial, Flashback: Axial AX10 Scorpion XC-1, 8 December 2022.
  6. Big Squid RC, Breaking News: Axial, Team Durango and ARRMA to Hobbico, 9 January 2012.
  7. Big Squid RC, Axial Racing SCX10 II 2000 Jeep Cherokee RTR, 14 July 2016.
  8. Big Squid RC, Axial Racing 1/24 SCX24 Deadbolt RTR, 16 May 2019.
  9. Big Squid RC, Axial Racing 1/24 AX24 XC-1 4WS Crawler Brushed RTR, 19 January 2023.
  10. Axial, Axial Adventure.
  11. RC Car Action, Axial SCX10 II vs Traxxas TRX-4: Head to Head, 5 January 2018.